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Email Marketing for Retailers: 7 Quick Tips to Help Your Drive Traffic and Engagement from Email

  • Feb 8, 2021
  • 1 min read

It’s 2018, and email marketing is still the most valuable piece of your online marketing puzzle.


An eMarketer survey of small and medium businesses found that 81% and 80% of respondents, respectively, said email marketing drives customer acquisition and retention. Email’s usefulness was followed by organic search at 62% for acquisition and social media at 44% for retention—both rated effective by far fewer respondents than those who chose email.


 
 
 

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